
Born and raised in Manchester, England, Simon Boden always dreamed bigger than his surroundings. He grew up witnessing the grit and hard work of his working-class neighbourhood—but he also hungered for international horizons. That hunger led him to Dubai over a decade ago, in pursuit of a vision: to transform lives through real estate. Today, Simon is more than a broker—he’s a mentor, an innovator, and an inspiration for anyone striving to chase impossible dreams.
Arriving in Dubai around 2014, Simon faced the challenge every expat knows too well: establishing credibility in a saturated real estate market. He didn’t have luxury connections or family wealth—what he had was relentless determination. He spent hours cold-calling, touring listings, learning the legal ins and outs of UAE property laws (RERA processes, rental indices, title deed transfers)—and slowly began to build a reputation based on knowledge and honesty.
Simon’s authentic approach resonated. Unlike many who focused only on flashy sales, Simon emphasized understanding clients’ lifestyles and long-term goals. He began topping rental trends analysis for Gulf News, explaining how Dubai’s rent index shapes the city’s property dynamics. LuxuryProperty.com also tapped him for “Breaking Into Luxury Real Estate,” a Bayut feature sharing his practical tips.
Within eight years, Simon went from junior agent to Senior Secondary Sales Director at Unique Properties—a milestone recently highlighted when the agency announced his arrival.
Simon often shares on LinkedIn his belief that “hard work outdoes talent when talent doesn’t work hard enough”, a mantra he used to promote and groom top brokers. He personally mentored new agents: those who treated real estate as a career, not just a job, flourished under his guidance. One of his juniors even earned “Top Broker” in June 2024—proof that his work-first approach is making a real difference .
Despite nonstop growth, Simon balances work with luxury lifestyle—an essential part of his brand. Based in Dubai but forever connected to Manchester, he’s often seen enjoying elite events, from yacht launches to culinary soirées. He possesses a UAE Golden Visa too, an honor tied to sustained professional impact . His social media presence—featuring Dubai skylines or Manchester weekends—blends personal authenticity with professional aspiration.
Recently appointed Senior Director at Unique Properties, Simon’s vision now lies in empowering entire team. He’s building a workspace that emphasizes mentorship, transparent training, and deep market mastery—especially in niche neighbourhoods. In a recent post, he even challenged brokers: are you dominating your area on Bayut or Property Finder? If not, it’s time to level up.
Simon wants others—especially newcomers—to know that success in Dubai’s real estate isn’t a gift. It demands:
As Simon aptly said, “In a tough market, only the most motivated and dedicated survive long term”.
In the coming months, Simon’s team is working on:
Simon Boden’s journey—from Manchester to Dubai, through struggle to leadership—speaks to anyone chasing bold dreams:
Simon’s story shows that great ambitions require not just desire—but sweat, grit, and heart. He proves that no matter where you start—even in Manchester streets—you can build not just a career, but a community of success. For anyone who dreams of joining Dubai’s real estate world—look at Simon Boden: a man who turned an 11-year grind into shared greatness do follow on instagram.
Read More:- Portugal’s Dama Art Gallery Takes Global Lead in Art Movement Now 2025