In the vibrant and ever changing city of Dubai, one individual stands out not only for her success in real estate but for the remarkable breadth of her identity. Meet Saleha Khan, co owner of ZSM International Realtors, owner and founder of SAK Opulence Properties which deals exclusively in villas and luxury properties, traveller, motivator, marketing expert, TV presenter and VIP property advisor. ZSM today has offices in Africa and is the only exclusive partner of Danube for the African region, a recognition that reflects the brand’s expansion and credibility. She has also received multiple awards for being one of the best top agencies in the market.
Saleha comes from a noble background that carries deep values and legacy. Her grandfather, Maulana Wahiduddin Khan, was an ambassador for peace and a Padma Vibhushan awardee. Growing up with such a lineage gives her a strong sense of responsibility towards giving back to society, carrying forward a tradition of contribution, integrity and purpose.
Her achievements extend beyond real estate and business. Saleha has been honoured with a prestigious recognition by Star Plus Parent Plus Magazine as the Best Woman of the Year, celebrating her impact, influence and multifaceted journey.
Operating from Dubai yet with a mindset that spans continents, she is a multifaceted professional shaping and being shaped by a world of luxury property, media and global connections.
Her story is far more than a business profile. It is about mindset, personal brand and the intersection of travel, media and high end real estate. If you are curious about how someone weaves together so many roles into a coherent career and how you might learn from her journey, read on.
Travel is not just a photo op for Saleha. It is a catalyst for insight. As a self described traveller and motivator, she draws inspiration from different cultures, environments and markets. That broad worldview reflects in how she approaches property advising. You do not simply buy bricks and mortar. You invest in lifestyle, context and future potential.
Her real estate ambition found its platform in Dubai, a global hub where property meets prestige and where media meets marketing meets investment. Co owning ZSM International Realtors places her at the crossroads. She is not just selling a home. She is guiding people through a luxury lifestyle decision, a cross border investment and a branding move for their personal or corporate profile.
Being an expert in marketing means more than running ads. For Saleha Khan, it means crafting narratives, building trust and offering value. Whether she is presenting on TV or advising a VIP client, the marketing mindset is ever present.
Some key marketing traits she brings to the table:
Story driven messaging: She knows that a property is not just four walls. It is a story of design, location, vision and value.
Media leverage: As a TV presenter, she has familiarity with media channels, delivering content that resonates and reaches.
Networking and relationships: In luxury real estate, word of mouth and personal credibility matter enormously. Her traveller network expands her reach.
Consultative selling: Rather than pushing listings, she positions solutions for lifestyle, investment or brand purposes.
This marketing edge differentiates her. In a crowded market like Dubai, technical knowledge is not enough. It is the ability to package value, authenticity and connection that elevates a professional.
Let us unpack the many hats Saleha wears and how they reinforce each other.
TV Presenter
On screen, she commands presence, clarity and charisma. Being a presenter develops skills such as communication, timing and audience understanding, all of which translate into boardrooms or client meetings. When a client knows their adviser can communicate broadly and confidently, it builds trust.
Motivator and Traveller
Her role as a motivator means she is attuned to emotional drivers such as why people make decisions, what holds them back and how they aim higher. Meanwhile, her travels expose her to global property trends, divergent markets and cross cultural insights. That enables her to advise clients not just on Dubai properties but on how real estate ties into life goals, aspirations and global mobility.
VIP Property Advisor
This is where the real work unfolds. Advising VIPs means high expectations, premium properties, bespoke services and discreet dealings. In that space, Saleha’s blend of marketing and media becomes an asset. She understands brand value for clients, privacy, time sensitivity and the importance of aligning property with identity.
Dubai remains a magnet for global property investors with its business friendly policies, luxury developments, strategic location and world class infrastructure. For someone like Saleha Khan, it is the perfect canvas. Through ZSM International Realtors, which now has offices in Africa and an exclusive partnership with Danube for the African market, she co owns and operates within a structure that allows her to bring her full self such as marketing savvy, media connection, global traveller insight and property advisory.
Some advantages of her position:
Working in a global hub with a diversified client base including investors, expatriates and high net worth individuals.
Having a brand platform that supports her media and motivational activities.
Leveraging a team structure that can handle premium client service so she can focus on high impact engagements.
Emphasising value added services rather than just listings including lifestyle mapping, investment horizons and brand alignment.
A unique facet of Saleha’s identity is her active social presence, particularly under the hashtag #salehapoemsnquotes. It signals that her personal brand is not just business professional. She is a voice, creating content, sharing inspiration and weaving travel and marketing wisdom with her real estate path.
This personal brand angle matters for clients and followers:
It fosters authenticity because people see beyond property listings into her motivations, values and story.
It strengthens engagement because content like poems and quotes invites community, reflection and connection.
It sets her apart. In a world of agents, being the one who also broadcasts ideas, values and travel stories builds memorability.
Whether you are in real estate, marketing, media or simply trying to craft a multi faceted career, various lessons emerge from Saleha Khan’s path.
Build Holistically
Do not silo your roles. Saleha integrates marketing, travel, media and property advising. That cross pollination enriches each area.
Lead with Value
Her approach is not simply listing property. It is offering narrative, solutions and lifestyle alignment. If you are offering something, ask how does this add value beyond the transaction.
Leverage Your Story
Her travel and motivator identity is not incidental. It informs how she advises. Your own unique story can become a differentiator.
Develop Your Media Muscle
Whether you appear on TV or manage your own digital presence, being comfortable with media amplifies your voice and credibility.
Focus on Premium Relationships
Serving VIP clients demands more than product knowledge. It demands empathy, discretion and tailored service. Whether you are in sales, marketing or service, elevating the relational bar matters.
While Saleha’s current footprint is in Dubai, her story hints at broader horizons.
Potential directions include:
Expanding ZSM International Realtors beyond the UAE into emerging markets.
Amplifying her media presence through more TV appearances, podcasts and collaborations.
Further strengthening her motivational traveller brand such as retreats, travel inspired property seminars and lifestyle investment content.
Deepening the VIP advisory niche with strategic investments, bespoke portfolios and brand aligned property strategies.
The resonance of Saleha’s story comes from its combination of hustle, heart and vision.
Hustle: She co owns a real estate firm, manages SAK Opulence Properties, engages in property markets, media channels and travel.
Heart: Her motivational voice, her personal brand with poems and quotes show she is more than business driven.
Vision: She is shaping what is next in luxury property narratives, global marketing and media driven brand value.
For Aspiring Professionals
Define your multiple passions and explore how they can integrate.
Build a content platform that reflects your story, values and expertise.
Position yourself as a guide and storyteller.
For Property Investors or Clients
Work with professionals who offer beyond listing value including lifestyle and long term growth.
Seek advisors with a global mindset.
Ask about the story and potential of each property.
For Marketers and Media Professionals
Observe how real estate and personal branding intersect.
Use media to amplify your presence and message.
Prioritise authenticit
In the high rises of Dubai and the global journeys she takes, the career of Saleha Khan is a powerful intersection of ambition, authenticity and versatility. She reminds us that one can embrace many identities including marketing expert, motivator, presenter and property advisor and make them work together in harmony.
Her story invites each reader to reflect on their unique strengths, how they might integrate travel, media, marketing or branding into their own path and how they can create value for the people they serve.
If you are watching the real estate world, the marketing space or the realm of personal brands, keep an eye on Saleha Khan. Her journey is not just about the next listing. It is about the next possibility.
Do follow her on Instagram.
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