UAE Tech Startups: The UAE’s startup ecosystem is booming, fueled by proactive government initiatives, a thriving investment landscape, and a diverse talent pool. As 2025 progresses, several tech startups are poised for significant growth, leveraging advancements in AI, FinTech, sustainable technology, and more. Here are 10 UAE tech startups to watch closely in 2025, showcasing innovation across key sectors:
Why Watch: A true giant in the making, G42 is an Abu Dhabi-based AI powerhouse with extensive government backing and global collaborations. They are at the forefront of AI-driven solutions across critical sectors, from healthcare (e.g., COVID-19 data analysis) to smart city initiatives and large-scale cloud computing. Their significant funding and strategic partnerships position them for continued exponential growth.
Why Watch: Sarwa has democratized wealth building for the MENA region. This robo-advisory platform offers automated investment tools and access to human advisors, making investing accessible and less intimidating for a broad audience. With strong funding and a focus on user-friendly solutions, Sarwa is set to capture a larger share of the growing digital investment market.
3. Tabby
Sector: FinTech (Buy Now, Pay Later – BNPL)
Why Watch: Tabby has become a dominant force in the Buy Now, Pay Later space across the GCC. By offering interest-free installments to consumers, it has integrated seamlessly into online and offline retail experiences. As e-commerce continues its rapid growth in the UAE, Tabby’s expansion into more stores and enhanced mobile checkouts will solidify its market position.
4. Barq EV
Sector: Sustainable Logistics, Electric Vehicles
Why Watch: Aligned with the UAE’s sustainability goals, Barq EV is innovating in the last-mile delivery sector with purpose-built electric delivery bikes. Designed for the region’s challenging conditions, their EVs feature GPS, battery tracking, and smart route planning. As companies prioritize sustainable and efficient logistics, Barq’s solutions are set to become a crucial component of urban delivery networks.
5. Derq
Sector: AI, Smart Mobility, Road Safety
Why Watch: Based in Dubai, Derq is leveraging AI and machine learning to revolutionize road safety and traffic management. Their intelligent transportation systems predict and prevent accidents, working with entities like the Dubai Roads and Transport Authority (RTA). As smart city initiatives expand, Derq’s solutions will be vital for creating safer and more efficient urban environments.
6. Alef Education
Sector: EdTech (AI-driven Adaptive Learning)
Why Watch: Alef Education is at the forefront of AI-driven personalized learning. Their platform provides adaptive learning experiences that help students improve educational outcomes, with strong partnerships including the UAE Ministry of Education. As digital learning evolves, Alef Education’s innovative approach to customized education will continue to gain traction.
7. Ziina
Sector: FinTech (Peer-to-Peer Payments)
Why Watch: Ziina is bringing the convenience of social payment apps to the Middle East, simplifying money transfers via phone numbers or QR codes. As digital payments become ubiquitous, Ziina’s user-friendly interface and focus on instant, hassle-free transactions position it well to capture the growing peer-to-peer payment market.
8. Okadoc
Sector: HealthTech (Online Doctor Appointments & Telehealth)
Why Watch: Okadoc is transforming healthcare access by allowing users to search, book, reschedule, and conduct virtual consultations with doctors via smartphones. Their collaborations with major hospitals and insurance providers streamline the patient journey, making healthcare more accessible and convenient in the digital age.
9. Property Finder
Sector: PropTech (Real Estate Digital Marketplace)
Why Watch: While an established player, Property Finder continues to innovate, especially with its adoption of cloud and AI to enhance the real estate digital marketplace in the MENA region. Their continuous evolution to provide more personalized insights, virtual tours, and streamline transactions keeps them at the forefront of the PropTech sector, which is seeing significant investment in Dubai.
Why Watch: With the UAE’s strong push towards Net Zero by 2050, companies like Zeroe are critical. This startup specializes in AI-powered emissions management solutions, helping businesses track and reduce their carbon footprint. As ESG (Environmental, Social, and Governance) factors become paramount for corporations, Zeroe’s technology will be in high demand.
These startups represent the vibrant and diverse nature of the UAE’s tech ecosystem, poised to make significant impacts not only regionally but also on the global stage in 2025 and beyond.
CONCLUSION
The dynamism of the UAE’s tech startup scene, as evidenced by the innovative ventures highlighted, underscores a clear trajectory towards a knowledge-based, diversified economy. These companies, spanning AI, FinTech, sustainable logistics, and more, are not just adapting to global trends; they are actively shaping them. Their growth is a testament to the UAE’s proactive ecosystem, which provides crucial government support, a robust investment landscape, and a strategic vision for technological advancement.
As we look ahead, the continued success of these startups will undoubtedly cement the UAE’s position as a formidable force in the global tech arena. Their journey exemplifies the spirit of innovation and resilience that defines the Emirates’ ambition to be a leading hub for future industries. The ongoing commitment to fostering such groundbreaking ventures ensures that the UAE remains at the cutting edge of technological evolution.